How often do you visit the salon?
- Once a week
- Twice a week
- Once a month
Do you own at home maintenance products?
- Silk drops
- Color Shampoo and Conditioner
What is your nighttime regimen?
- Pin Curls w/scarf or bonnet
- Wrap w/scarf or bonnet
- Just go to sleep on cotton pillow case
- Just go to sleep on satin pillow case
How often do you get your ends trimmed?
- When my stylist recommends it
- 6-8 on the dot
- Only when you have hair emergencies
After asking yourself all those questions, do you think you are a candidate for hair color? Of course every lady that gets bored with her look thinks in that moment that she is the perfect candidate. I know that for a fact!!!! I recently did a post on Facebook looking to give someone a hair make over and they had the option of color, cut, or both. Don’t you know almost everyone wanted color. Which is what I expected but what got me was the explanation that came with why they wanted it. Some wanted it because it was free, some wanted because they follow my work on social media and loved it, some were moms that just wanted a pick me up, and some just wanted it because of the seasons changing. So the researcher that I am went through some of their Facebook pictures to see if I could get a since of lifestyle, and any recent of their current hairstyles and I noticed that most of the ladies didn’t have regular salon visits. Life takes turns along with ups and downs that keep some women from visiting the salon often BUT color is a no no for someone that sits in my chair that doesn’t have the time for maintenance. I require at least 6 appointments before I even consider color for new clients. Color is a big money maker in the beauty industry but my name and brand is just as important as my tax bracket.
Fall is here today is day one! You will be tempted but be real with your self and do a honest self evaluation about your commitment to healthy hair and then consider color and beware of stylist that will color your hair on the first appointment it rarely goes right for the client or stylist.
Man the power of social media sometimes blows my mind. A few weeks back I sat and I watched the hashtag #blacksalonproblems pretty much explode. Some of the meme (a humorous image, video, piece of text, etc. that is copied (often with slight variations) and spread rapidly by Internet users) were hilarious but then some of them very true to the culture in the black salon. I have been a salon owner four years and have been a stylist for fourteen and I have witnessed some of those things first hand. Although those things are often considered the norm, they should have made a whole lot of “black” stylist feel some type of way about being called out like that. Most of the post made fun of the overall experience in the salon.
Time, professionalism, and results are some of the things that stuck out the most to me. They way technology set up right now time shouldn’t STILL be a major issue. There is really no excuse for it but I remember when I first started doing hair, I used an appointment book but even then it had 24hrs on paper for you to plan your day. I would write the person name and their service. For about eight years now I have been using online booking. I tell clients all the time “ that is the most accurate way to book me”. I have already timed the services and usually that leaves a little time in between to get the next person started, so when she is finished the other client is in rotation. That is something that I have perfected, and if by chance I am behind I am very honest with my client. Honestly my method has worked perfectly for me and it has allowed me to stabilize my finances because I am able to do a certain amount of people a day. Time is money point blank. Respect people time and I promise you they will respect yours. There have been times that my clients come in the door apologizing and willing to pay extra for being late.
Professionalism. You know how they say, “it is more than one way to skin a cat”. It is more than one way to enhance your skill set. Go beyond your client expectations. Wearing all black can be boring but really it looks better when you are positioning yourself as the expert. Have you ever put yourself in a new client position? They walk in the salon and everybody in gladiator sandals and maxi dresses, ummm which one of yall Andrea. That’s confusing. I typically where black everyday in the salon. I haven’t always done so but I have always known better. They teach all black from the first day of beauty school. The next thing is professional development. I sat in a class recently with a stylist that hadn’t taken a class in over 20 years. That is crazy. There are so many classes offered in our industry. NO STYLIST LEFT BEHIND lol ☺. About 90% of my clientele have natural hair but I still sit in on relaxer classes because I just want to know what’s going on. Formulas and packaging change often, what that product may have done before may not happen any more. There are 25,000 people in Georgia employed in beauty salons but guess what we still need more EXPERTS.
OK last thing. OMG where are the results people. I had a lady come in for a consultation that said she had been natural for 3 years I ain’t lying that lady had about 6 inches of hair. If you don’t specialize in that area just be up front and say I don’t do that. If you do weaves but when they take them out there hair hasn’t grown take responsibility for that. Perhaps this is a client that doesn’t visit the salon often but she still should walk away with a regimen from the professional who did the install telling her how to take care of hair moving forward and if she doesn’t her results will be hair breakage because dry hair doesn’t grow. Once they cross your threshold there should be a feeling of relief knowing that you will deliver results. When doing color be familiar with the color wheel. You can’t just slap color and on wait and see what will happen. Be comfortable enough to come with a formula that will guarantee results. When you don’t know what you doing you waste your time, product, and leave a bad taste in the clients’ mouth.